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SOBBETRADE CONSULTING

Amazon A-to-Z Product Launch

We turn your product into a business ready to sell on Amazon.

A strong Amazon launch takes far more than a product page. From company to account, brand to content and logistics to advertising, we plan every step in one roadmap and deliver it with you.

From product to business

You have a product. Do you have a business ready to sell on Amazon?

A good product alone isn't enough to start selling on Amazon. Company structure, banking, the seller account, brand, product content, logistics and advertising all need to be prepared — and to work together.

In our A-to-Z Product Launch, we plan these pieces under a single roadmap and deliver them in the right order.

The launch system

We build your Amazon launch in six core stages.

Each stage lays the groundwork for the next. Depending on what you already have, some stages become shorter or drop out of the plan.

  1. 01

    Business infrastructure

    Before going live on Amazon, we set up the commercial structure behind your sales — or review the one you already have.

    Not every project needs a new company; if your existing structure fits, we build on it.

    Scope

    • Company formation (where needed)
    • Bank account and payment setup support
    • Assessment of the target marketplace
    • Review of the core tax and operating structure
  2. 02

    Amazon seller infrastructure

    We prepare your Seller Central account to be opened with the right information and documents.

    The final decision on account approval is Amazon's; approval cannot be guaranteed.

    Scope

    • Seller Central account setup
    • Application and document preparation
    • Identity and business verification preparation
    • Marketplace configuration
    • Guidance throughout account opening
  3. 03

    Brand infrastructure

    We plan the steps that protect your brand and prepare it for Amazon's brand tools.

    A trademark and Brand Registry aren't mandatory for every project; we plan them according to your needs.

    Scope

    • Brand strategy review
    • Trademark process (where needed)
    • Amazon Brand Registry preparation
    • Preparing brand information for Amazon
  4. 04

    Listing & content

    We create the content that helps your product be found in the right searches, understood clearly and trusted by customers.

    Scope

    • Keyword research
    • Listing structure
    • Title and product descriptions
    • Bullet points
    • Product images
    • A+ Content
    • Adapting your brand and product message to Amazon
  5. 05

    Logistics & FBA

    We coordinate the process so your products reach Amazon's fulfilment centres properly prepared and planned.

    Transport is provided by the logistics companies you choose; we support planning and coordination.

    Scope

    • FBA preparation
    • SKU and FNSKU preparation (where applicable)
    • Shipment planning support
    • Planning inbound shipments to Amazon
    • Core logistics coordination
  6. 06

    PPC & launch

    We take the product live in a controlled way and set up its first advertising structure.

    Scope

    • PPC campaign structure
    • Setting up the first campaigns
    • Launch preparation
    • Go-live checks
    • Early-stage optimisation support within the agreed scope

Built around your needs

We don't start every project from scratch.

Many businesses come to us with some steps already in place: your company, bank account or Amazon seller account may be ready; your brand may be registered and your product photography done.

In the initial consultation we review your existing setup, identify what's missing and shape the project scope accordingly.

One roadmap — only the modules you need.

Already in place? Left out of the scope

  • Company
  • Bank account
  • Amazon seller account
  • Trademark
  • Brand Registry
  • Product photography
  • Logistics setup

The right service

Amazon Consulting or A-to-Z Product Launch?

The two services address different situations. Where you are today determines which one fits.

Amazon Consulting

If you're already selling on Amazon.

One-to-one support with a specific issue or growth area in your existing account.

Who it's for

  • Businesses already selling on Amazon
  • Sellers with an active Seller Central account
  • Teams needing support with a specific issue or growth area

Example scope

  • Account setup and verification support
  • Account health and appeal preparation
  • Listing & SEO
  • Brand Registry
  • A+ Content
  • PPC
  • Private Label / Wholesale support

A-to-Z Product Launch

If you have a product but not yet the full Amazon infrastructure.

We coordinate the entire path, from business infrastructure to marketplace launch, within one plan.

Who it's for

  • Manufacturers
  • Brand owners
  • Entrepreneurs
  • Businesses with a product but without complete Amazon infrastructure

Scope

  • Business infrastructure
  • Amazon seller infrastructure
  • Brand infrastructure
  • Listing & content
  • Logistics & FBA
  • PPC & launch

A transparent approach

We don't guarantee outcomes.

Account approval depends on Amazon's own assessment, while ranking and sales performance depend on many factors, including market conditions, the product and competition. Our focus is bringing your product to market with the right infrastructure, thorough preparation and a well-planned launch.

How we start

From first conversation to launch.

  1. 01

    Initial Consultation

    We get to know your product, target market and existing setup.

  2. 02

    Current-State Review

    We identify which parts are already in place across company, account, brand, content and operations.

  3. 03

    Scope & Roadmap

    We define the modules you need and shape the project scope.

  4. 04

    Delivery & Launch

    We build the agreed infrastructure and take your product to launch.

Frequently Asked Questions

About the Amazon launch

See all questions
My product is ready but I don't have a company. Can we start?

Yes. We assess the company structure that fits your target market and business model and, where needed, make company formation the first step of the launch plan.

Can I use this service if I already have a company and an Amazon account?

Yes. We review what you already have and scope only the missing steps. If your account is active and you need help with a specific topic, Amazon Consulting may be the better fit.

Do you guarantee Amazon account approval?

No. The final decision on account approval is Amazon's. We support you in preparing the application with the right information and documents.

Is a trademark and Brand Registry required for every product?

No, it isn't mandatory for every project. If you sell under your own brand, it is usually recommended to protect the brand and access Brand Registry tools; we plan it around your needs.

Do you support logistics and FBA?

Yes. We support FBA preparation, labelling requirements and shipment planning. The transport itself is provided by the logistics companies you choose.

Does support continue after launch?

Depending on the agreed scope, we can provide optimisation support in the first period. After launch, you can continue with support under Amazon Consulting.

Let's begin

Let's review your product together.

Share your product, target market and existing setup, and we'll work out together which steps you need.